In the current times where digital content has become huge, people are finding quality content in the comfort of their homes.
Considering this logic, one might guess that only films with mind-blowing content would fare well at the box office. But in reality, the opposite is happening. Telugu audiences are flocking to theaters in big numbers to watch strictly average films. Devara: Part One, the most recent film of Jr. NTR, is an another example of it. Excluding RRR, from Temper to Devara, NTR has delivered watchable to decent films, but they were not complete blockbusters. Still, they delivered good numbers at the box office
This year film Mahesh Babu-Trivikram’s Guntur Kaaram, which opened to disastrous responses from audiences, still managed to collect a worldwide share of INR 100 crore. All recent films of Mahesh Babu which opens with mixed reviews posts very good numbers at Box office
Prabhas’s Saaho and Adipurush, which opened with a complete disaster WOM, still posted very good numbers for the weekend. Even Salaar and Kalki 2898 AD are not completely unanimous positive WOM films. Still, they emerge as one of the biggest grossers in Indian cinema.
Allu Arjun’s Pushpa also opened with Mixed WOM and reviews, Still it posts big numbers at Box office
The last three films of ‘Power Star’ have been remakes whose original versions were all over the Internet already. Yet Vakeel Saav even with corona effect and Bheemla Nayak posts good numbers and emerges as Pawan Kalyan’s career biggest at Box office .
These are definitely showcasing that audiences are satisfied with average-content films from stars coming to theaters. But the main concern is Stars are not delivering solid blockbuster films like before.