SS Rajamouli’s Pan-Indian action drama RRR is still making the headlines 7 months after its theatrical release. First, it set the box office on fire with record-breaking collections. It even created benchmarks on OTT as well. This Jr NTR and Ram Charan starrer premiered on Netflix and Zee 5 a few months ago. Earlier, RRR had created a record for being watched movie on Netflix from 23rd May to 29th May.
The international audience and especially the western audience has received the RRR movie to another level. Seeing the huge applause and grand reception, now Netflix has started streaming the English version to attract more international audiences. It can be said that Netflix is one of the crucial reasons for the RRR team’s Oscar campaign. After RRR received great appreciation after premiering on Netflix, the RRR team was shocked with the Applause of international audience. Then they realized the reach and stamina of RRR and started promoting the movie at a bigger level to get the Oscar award.
RRR wasn’t selected as India’s official entry to the Oscars 2023. Instead, the Gujarati film Chhello Show (Last Film Show) has been picked as India’s official entry to the Oscars 2023.
However, the RRR team didn’t lose hope and applied for Oscars in 14 categories under the ‘For your consideration (FYC) campaign.
RRR team has asked for consideration in categories including– Best Picture (DVV Danayya), Best Director (SS Rajamouli), Best Actor (Jr NTR and Ram Charan), Best Supporting Actor (Ajay Devgn), Best Supporting Actress (Alia Bhatt) and more. Besides this, RRR has also shown hope to be nominated in categories such as Screenplay, Score, Editing, Cinematography, Sound, Production Design, VFX, and its song Naatu Naatu for Best Original Song.
Now with the OTT giant Netflix streaming the RRR English version, we’ll have to wait and see how much it benefits the Oscar campaign of RRR.
On the other hand, Netflix, which believed in mostly Hindi content in the past, seems to have focused on South content like never before under the influence of ‘RRR’.
Netflix, which has attracted and impressed the South audience with RRR, is getting the streaming rights of the upcoming big South movies very competitively like Megastar Chiranjeevi’s Godfather, Walteru Veerayya (Mega154), and if the inside reports are to be believed, Netflix has also acquired the rights of Prabhas Adipurush (all languages) and recently announced crazy project of Chiyaan Vikram and Pa Ranjith.
