Mohanlal and Jeethu Joseph’s Drishyam 3 has good craze among Telugu audiences along with the original Malayalam fanbase, but the makers are ignoring Drishyam 3 promotions for the Telugu dubbed version.
Weak Promotional Strategy
Even though Drishyam 3 has the potential to work well in Telugu, the team has not put in minimum effort to let people know that the Telugu version is also releasing this week on May 21st. It’s a very poor promotional strategy from the film’s team. Even if they strongly believe in the content, a movie released with good buzz will always deliver better numbers than one without proper promotional support.
Poor Booking Response
The bookings for the Telugu version of Drishyam 3 opened recently, and the response has been underwhelming due to lack of promotions. The film was postponed from April to May 21 following Middle East tensions, but the makers haven’t used the extra time to build awareness through promotional campaigns or engage Telugu media ahead of this week’s release.