Actor Naga Chaitanya has reached a major milestone with his upcoming film Vrushakarma. The film has secured a massive ₹55 crore pre-release business, marking the highest deal of his career so far.
Deal Breakdown
The strong response to the first glimpse boosted the film’s market value and helped the makers close a record pre-release deal.
Pre-Release Business Details
| Territory | Buyer | Value |
|---|---|---|
| Telugu States & Karnataka | Sitara Entertainments | ₹45 Crore |
| Rest of India & Overseas | Multiple distributors | ₹10 Crore |
| Total Worldwide | — | ₹55 Crore |
Sitara Entertainments Bags Telugu Rights
Leading production house Sitara Entertainments has acquired the theatrical rights for Andhra Pradesh, Telangana, and Karnataka for ₹45 crore. This deal stands among the biggest acquisitions for a Naga Chaitanya film.
Why This Deal Is Significant
Industry analysts credit the massive valuation to the strong buzz generated by the film’s glimpse. The response increased distributor confidence and boosted the film’s market demand.
Over the years, Naga Chaitanya has delivered several consistent performers. However, Vrushakarma marks a major jump in his market value and positions the film as one of the biggest projects of his career.