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Can Dil Raju revive Nithiin’s career?

Surya Sai
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Can Dil Raju revive Nithiin’s career?

Tollywood Actor, Nithiin’s recent film, Robinhood became an outright disaster. The film achieved negative review on the opening day and never recovered later. The film, as said, ended up with a single-digit closing share. Now, all eyes are on his next film, Thammudu produced by Dil Raju.

Interestingly, Dil Raju too suffered a jolt in the form of Indian 2 last year but breathed a big sigh of relief with his, Sankranthi Vasthunam this year. But, Nithiin, on the other hand scored a hat-trick flop with Macherla Niyojakavargam, Extra Ordinary Man and Robinhood. So, the onus is on to give a big comeback.

Thammudu is directed by Venu Sriram and deals with a sister sentiment theme. Apart from this, Nithiin has another film, Yellamma produced by Dil Raju. This film will be directed by Venu, fame of Balagam. So, Nithiin, crucial turn in his career is handled by Dil Raju and we have to see how these two films workout.

Akhil’s update is finally here

Surya Sai
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Akhil’s update is finally here

Tollywood Actor Akhil has seen many failures in the past. Still, the Actor has managed to get notable collaborations. One in the line is his upcoming one, which is being Produced by Sithara Entertainments and Annapurna Studios.

The film has been tentatively titled, Lenin and is directed by Murali Kishore Abburu, fame of Vinaro Bhagyamu Vishnu Katha. The shoot of the film is in progress and happening Actress, Sree Leela has come on board as the female lead role.

Akhil took long time to come out of his previous film, Agent’s failure and decide on his next. Initially, UV creations has planned a film with a debutante but this plan was dropped. Anyways, he proceeded with Lenin and the update of the film is finally out. The update will be out on the birthday of Akhil i.e., 8th April this month.

Athadu Re-Release in High Demand

Aditya
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Athadu Re-Release in High Demand

The re-release trend started in Telugu cinema with Mahesh Babu’s Pokiri, and it went on to a big level. For every year on Mahesh Babu’s birthday, his old films started getting released in theaters again. Now, Athadu Re-Release is receiving high demand.

After Pokiri, films like Businessman and Murari (last year), which still hold the highest collected film in re-releases, have enthralled the fans of SSMB. Since the start of releasing the old films in theaters, there has been a high demand for Athadu’s re-release.

Athadu: A Higly Wanted Re-Release for Telugu Cinema Fans

The special thing about this film is that not only Mahesh fans but all sections of audiences want it to be released as they want to enjoy it on big screens. This year will be a perfect date for Athadu’s re-release, as it will be the 50th birthday of Mahesh Babu and the 20th anniversary of the film.

Athadu Re-Release: Distributors Competing to get the rights

There are heavy inquiries happening about this re-release, and a few big distributors are competing for the total rights. But the producer of the film, Murali Mohan, is said to have quoted very high prices.

In short, to achieve the prices of proeucer, Athadu’s breakeven number will be double of Murari’s full run collection, So, there is definitely a high risk involved in it. We need to see how this negotiations will end.

Recently, Mahesh Babu’s SVSC re-release did very well. In April , Okkadu is re-releasing again along with Bharat Ane Nenu. Also, on the birth anniversary of Late Superstar Krishna, Athidi will be re-releasing in theatres.

Test Movie Review: Lives up to Its Title

Aditya
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Test Movie Review: Lives up to Its Title

Movie: Test
Rating: 2.25/5
Cast: R. Madhavan, Nayanthara, Siddharth, Meera Jasmine and others
Director: S. Sashikanth
Producer: Chakravarthy, Ramachandra, S. Sashikanth
Streaming On:  Netflix

Starring Madhavan, Nayanthara and Siddharth as the leads, Test is a direct OTT release, directed by S. Sashikanth. The film gathered good craze because of its casting and interesting teaser/trailer. Let’s find out whether it has lived up to the expectations in our review.

Story:

Arjun Venkatraman (Siddharth) ranks among India’s best cricketers, but poor performance prompts the board to request his retirement. He doesn’t surrender. Kumudha (Nayanthara), a teacher, seeks motherhood via IVF, but her husband Saravanan (Madhavan) disagrees. Saravanan is an MIT scientist and is diligently working on a project that may transform India’s future. All three face a hard test from life. Their handling of it drives the narrative.

Performances:

Madhavan is fine with his performance and tries to infuse the intensity regardless of character believability. Nayanthara performs well, but Siddharth appears as a misfit. Meera Jasmine, Kaali Venkat, and the supporting cast had limited roles, but child actor Lirish Rahav, as Aditya (Arjun’s son), delivers genuine emotion and makes an impact.

Analysis:

Director Sashikanth’s film Test features a great main plot. The characters’ introduction and setup are flawless. As it progresses, the writing lacks impact and feels superficial. One hopes that the things will change in the latter half, but it doesn’t happen.

The emotional tension between Siddharth and Madhavan didn’t resonate. The addition of elements like cricket betting lacked intrigue. While the climax provides a glimmer of hope, it ends abruptly and fails to resolve important uncertainties regarding the main characters.

Positives:

  • Main Plot
  • Few Dialogues/Scenes

Negatives:

  • Sluggish Narrative
  • Unconvincing Characters/Writing
  • Lacks the Required Thrill/Tension
  • Abrupt Climax

Test Movie Review and Verdict:

Even with stars like Madhavan, Nayanthara, and Siddharth, Test falls short and fails to captivate. If you’re not looking for anything too special and just want to see some good acting, it’s fine, but otherwise it is a bore fest.

The Raja Saab Postponed to 2026?

Sharat
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The Raja Saab Postponed to 2026?

Prabhas – Maruthi’s The Raja Saab shoot started a long back but is still on sets, due to several technical reasons. Both director and the producers do not want to compromise on quality and are against coming up with small production range film with Prabhas.

The makers are spending huge amount on production and VFX whereas Maruthi is also keen on delivering the best in terms of look and feel like other Prabhas’ pan India films. This is the main reason for the film getting delayed as the team is not compromising on quality of the film.

Additionally, Maruthi and team have decided to announce the release date only after being completely satisfied with all the output. Now in the 2nd half of the year biggies like War 2 , Vishwambhara , OG, Akhanda 2 are fixed. Apart from this, many big films like Mirai, Coolie, Kantara 2 are also lined up. With this, finding a good date is very tough for the film.

With this there is a buzz that The Raja Saab also looking Sankranthi 2026 as option. Since it is a horror entertainer, Sankranthi season will definitely work big. Even Dragon is being planned to be moving to summer. With just Chiranjeevi film set for Sankranthi 2026, it definitely is a practical option.

Problems for Empuraan Producer: ED Confirms Violations

Sharat
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Problems for Empuraan Producer: ED Confirms Violations

The Enforcement Directorate (ED) yesterday carried out searches in Kerala and Tamil Nadu on Gokulam Gopalan, whose production house backed Empuraan. The agency has now issued an official statement declaring Gokilam Gopalan’s Sree Gokulam Chit and Finance Co Ltd collected subscriptions from international customers without permission.

ED sources said the searches are in (connection with) a FEMA (Foreign Exchange Management Act) case involving Gopalan and his company Sree Gokulam Chit and Finance Co Ltd.

Currently, five premises are covered (under the raids). The case relates to alleged violations of various FEMA provisions worth Rs 1,000 crore with NRIs and other unauthorised transactions. The ED is also verifying alleged cheating and forgery cases registered against the company under PMLA,” ED officers claimed.

The raid comes right after backlash that erupted after movie’s release for featuring controversial scenes. The backlash prompted producers to mute certain dialogues and remove scenes. This voluntary censorship involved the deletion of 2.08 minutes from the film.

Coming to box-office performance, Empuraan has already become an industry hit and sets a new benchmark. It is now the 1st 100 Cr share film for Mollywood .

Prithviraj Sukumaran Gets Income Tax Notice

Aditya
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Prithviraj Sukumaran Gets Income Tax Notice

The Income Tax Department issued a notice to actor Prithviraj Sukumaran over payment issues related to three co-produced films. With his latest directorial, Empuraan, being involved in controversies, all eyes are on this issue as Prithviraj Sukumaran gets an income tax notice.

Empuraan Actor/Director Prithviraj Sukumaran receives an Income Tax Notice

The IT notice asks for details about his income declarations of his recent films. and the actor needs to respond to the notice by April 29. Prithviraj appeared in three movies as the lead—Gold, Jana Gana Mana, and Kaduva. However, he didn’t get paid as an actor for all these movies, and he allegedly collected fees as a co-producer.

Prithviraj’s earnings as a co-producer are estimated at ₹40 crore. Officials want full information on this. As said above, Prithviraj Sukumaran gets an income tax notice, and everyone is linking this to the controversy of Empuraan. Recently, ED raids were conducted on the producers of Empuraan.

This Notice has nothing to do with Empuraan: IT Officials

But, according to income tax officials, this is simply a normal step in their verification process, and there is nothing related to L2: Empuraan movie or its controversy over some scenes.

A fresh notice has now been issued to the actor/director as part of the financial year-end review in March. An email went out to Prithviraj, asking him to get back either personally or through someone else.

WAR 2 Not Backing Down: Set for Box Office Clash with Coolie

Aditya
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WAR 2 Not Backing Down: Set for Box Office Clash with Coolie

The theatrical release date announcement of Rajini-Lokesh’s Coolie has confirmed a box office battle between the superstar Rajinikanth and Hrithik Roshan/NTR. WAR 2 is not backing down and is set for the box office clash with Coolie.

War 2 was the first to announce the 14th August release, but an official announcement was not made. A few months ago, Yash Raj Films officially confirmed that their movie would be arriving on 14th August.

WAR 2 Reconfirms the August 14th Date

After this, Coolie’s team tried to find other release dates, but due to many reasons, they finally decided to arrive during the Independence weekend and announced on Saturday, April 5th, that their release date is 14th August, thereby declaring a direct clash with War 2.

As said above, Hrithik Roshan and NTR’s WAR 2 is not backing down and is set for the box office clash with Coolie. The film will have a massive domination among north markets, while it may face some issues in theater allocation in Telugu states due to a clash with Rajinikanth’s movie.

Hrithik talks about WAR 2 and his Working Experience with NTR

In a latest event, Hrithik once again confirmed that WAR-2 is arriving on 14th August. Hrithik Roshan is in Atlanta, USA, for a tour. During an event, he was asked to name his favorite co-star, and he chose Jr. NTR, with whom he is collaborating for the first time in his upcoming film, War 2.

“I’m extremely proud of WAR 2. I promise it’s going to be bigger and better than Part 1. We have just one song left to shoot with Jr. NTR. I’m nervous—he’s simply amazing,” said Hrithik when asked about his working experience with the South actor.

Coolie VS WAR-2: A Big Clash at the Box Office

So, now it is clear that a clash between both big movies will be 100% on during the Independence Day Weekend of 2025. Certainly, it will be the biggest day for Indian cinema and the biggest clash at the theaters. 

Entertainment Tax Down! TN Govt’s Double Treat for Theatres

Bhuvaneswari V
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Entertainment Tax Down! TN Govt’s Double Treat for Theatres

Theatre owners across Tamil Nadu have long been urging the government to reduce the local body entertainment tax and permit the screening of cricket and other sports events in cinema halls. With declining box office performance and the inconsistent success rate of films, theatre maintenance has become increasingly difficult. Moreover, audiences are not turning up in large numbers for every release, adding to the challenges.

Now, theatre owners finally have a reason to cheer. The Tamil Nadu government is reportedly considering a significant relief measure by reducing the local body entertainment tax from the current 8% to 4%. This move is expected to ease financial pressure on exhibitors and help them sustain operations during dull film seasons.
In another welcome development, the state government is also said to be granting permission for screening live sports events, including IPL and other major cricket matches, in theatres. This is expected to attract more footfall and generate alternative revenue, especially during peak sporting seasons.

An official Government Order (GO) regarding both decisions is expected soon. These policy changes, once implemented, will provide much-needed support to the theatre industry and bring a new wave of audience engagement beyond cinema screenings.

All South Indian Industry Hits Are Sequels

Bhuvaneswari V
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All South Indian Industry Hits Are Sequels

The huge success of the ‘Baahubali’ series sparked the trend of sequels becoming increasingly popular. ‘Baahubali 2’ was not only a commercial success in Tollywood, but it also set a new standard for Indian film as a whole. Since then, sequels have developed as a guaranteed recipe for attracting large audiences in all South Indian film industries.
In Kollywood, ‘2.0’, the sequel to ‘Robo’, made ripples and stood out as an industry hit. Sandalwood had similar success with ‘KGF Chapter 2’, which dominated box office nationwide. Recently, in Mollywood, ‘Empuraan’, the much-anticipated sequel to ‘Lucifer’, broke records previously held by ‘Manjummel Boys’, emerging as the next industry hit.
The sequel wave isn’t slowing down anytime soon. Tollywood has officially announced massive projects like ‘Salaar 2’, ‘Kalki 2’, ‘Jai Hanuman’, and ‘Pushpa 3’. Kollywood is gearing up with ‘Jailer 2’ and ‘Kaithi 2’. Sandalwood continues the legacy with ‘Kantara 2’ and ‘KGF Chapter 3’, while Mollywood plans to extend the ‘Lucifer’ universe with ‘L3’.
With many other sequels also under production, it’s clear that the South Indian film industry is in the golden era of franchise cinema, where continuity is driving creativity and commercial success alike.

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