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Will Nithin Promote Thammudu ?

After continuous disasters, Nithin pinned high hopes on his recent film Robinhood and left no stone unturned in its promotions. From powerful marketing to back-to-back interviews, he was visibly confident about the project. However, much to his disappointment, the movie turned out to be a major disaster at the box office. The result seems to have affected him deeply, raising questions about his promotion of his movie ‘Thammudu’.

Industry insiders now speculate whether Nithin will continue to be actively involved in promotional campaigns or adopt a wait-and-watch approach. For his recent film Robinhood, in which he reportedly had immense faith, the failure appears to have hit him hard. Interestingly, in the latest promotional content of the ‘Thammudu’ movie, Nithin’s absence is quite noticeable. This might indicate that Nithin could refrain from extensive pre-release promotions and instead focus on post-release interactions, depending on the film’s outcome.

Meanwhile, with Kingdom’s postponement, Thammudu has secured the July 4th release slot. The team is gearing up to unveil the trailer soon, followed by the audio tracks. A final release trailer is also planned to boost the buzz just before the film hits theatres. Expectations are now high for Thammudu to make the most of this opportunity.

Trance Returns with Akhanda 2

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The fans have an advanced gift before Nandamuri Balakrishna’s birthday, as the much-awaited Akhanda sequel’s teaser has been released. Balakrishna and Boyapati bring back the first part’s trance with the Akhanda 2 teaser.

The makers released the first glimpse/teaser of the film as NBK’s birthday gift to the fans. The response is massive, and fans are already sharing the snaps from the video on social media.

Balakrishna Roars with Akhanda 2 Teaser

Akhanda is not a regular film — it was a trance. Balakrishna and Boyapati bring back the first part’s trance with the Akhanda 2 teaser. Balayya looks even more ferocious than in the first part, and the weapon spinning around his head while he fights the goons is a classic Boyapati style. 

This film feels like an event film, and if the sequel hype adds to the visual quality, then the openings on September 25th will surprise everyone. Also, the producers of the Akhanda sequel stuck to the same date, and we need to see what the OG team will do now.

Prime Video to Decide Tollywood’s July Lineup

The much-anticipated movie Kingdom has not yet been formally postponed, but sources indicate that various post-production work is still due, prompting the delay. According to reports, the team is now exploring a new release timeframe, perhaps toward the end of July or in the first week of August. With this anticipated postponement, a few other films are eyeing the vacated premiere date.

Major films, including Hari Hara Veera Mallu, Ghaati, and Thammudu, are now competing for a July release. Interestingly, all three films have previously sold digital streaming rights to Amazon Prime Video. As a result, Prime Video now has a significant influence in scheduling premieres, taking into consideration available dates and release plans.

To finalize the dates, the production teams are expected to meet with representatives from Prime Video soon. The outcome of this meeting will help determine the release dates, and official announcements are anticipated shortly after.

With the shift in the release calendar, July is shaping up to be an interesting month for Telugu cinema, offering a mix of historical action, intense drama, and commercial entertainers, all set to stream exclusively on Prime Video.

Disastrous Weekend for Thug Life

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There were a lot of expectations for Kamal Haasan’s Thug Life, directed by Mani Ratnam. However, the film failed to meet expectations and is heading towards a big failure. Thug Life had a disastrous first weekend at the box office.

The film managed to collect just around 80 Cr gross worldwide. Tamil Nadu’s total for four days is just around 33 Cr, and the action drama also saw a disastrous weekend in all the other areas.

Kamal Haasan’s Thug Life: Disastrous Weekend at the Box Office

The film’s breakeven value is at 300 Cr gross, and on the 1st weekend, the recovery is just 25%. So, it is a theatrical disaster, and the weekend collection is just half of Indian 2’s 1st weekend, which proves that it is a double disaster compared to the former.

Because of the Nayakan Combo, the film raised a good amount of curiosity among audiences and the trade as well. However, Kamal Haasan and Mani Ratnam’s Thug Life had a disastrous first weekend at the box office.

The film may not see at least low-level or reasonable numbers from today, and most likely it will end around 90 Cr.

Hyderabad to Get India’s Second Biggest IMAX

A spectacular cinematic destination is coming to Hyderabad, with a state-of-the-art IMAX theatre set to open near the Hakimpet Air Base. Revealed during the promotions of ‘Kubera’, Asian Suniel shared exciting details about the project, which promises to redefine movie experiences in the city.

The upcoming IMAX will boast a massive 70-foot screen, making it the 2nd largest in the country after the iconic Wadala IMAX in Mumbai. Interestingly, this screen will also surpass the size of PCX, adding to the excitement among filmgoers. The theatre is being developed as a premium single-screen experience, similar to PVR Priya in Delhi, with a direct ground-level entry and an exclusive design focused entirely on one grand auditorium.

In addition to the giant IMAX screen, the ground floor of the building will feature five European-style mini theatres. These smaller screens will offer a boutique viewing experience alongside fine dining restaurants and designer stores, inspired by the ambience of Chennai’s Palazzo cinemas.

With construction expected to be completed in two years, the IMAX is scheduled for a grand opening in 2027. This ambitious project is set to become a major attraction for cinema lovers in Hyderabad and beyond.

Asian Suniel’s shocking resignation

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Top Distributor, financier, and Producer Suniel Narang has shockingly resigned from his post as President of Telangana State Film Chamber of Commerce. The Producer said that his name was forcefully associated with the public statements, and they are not connected to him.

Suniel Narang said that he was never consulted before making the public statements, and he is not responsible for any actions or comments. He stated that it would be challenging to continue in the role and requested that the Chamber find a suitable successor to ensure the organisation’s smooth functioning.

The Producer’s upcoming film, Kuberaa, is scheduled for release on June 20th worldwide. So, he must have decided to avoid any controversy before the release of his film. But we need to see how the issue of Theatre strikes and the exhibitors demand will be dealt in the future.

Kuberaa OTT Price Out – A Jackpot Deal

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Sekhar Kammula’s Kuberaa, starring Dhanush in the lead role and Akkineni Nagarjuna in a crucial role, is all set to arrive in theaters in another two weeks. The film’s producer, Asian Suniel, reveals that Kuberaa’s OTT price is a jackpot deal.

Kuberaa OTT Deal – A Jackpot Deal for the producers

In his latest interview, the renowned producer and distributor Asian Suniel officially revealed that Kuberaa’s digital rights were bought by Prime Video for a price of 47 Cr. This is a very good deal for the makers.

Because the film’s budget is 120 Cr and the makers have recovered 40% of the budget from the digital business. That is why Sekhar Kammua’s Kuberaa’s OTT price is a jackpot deal for them.

OTT Platforms decide the theatrical release dates: Asian Suniel – Kuberaa’s Producer

The producer confirms it has a 28-day theatrical window like other movies, and the producer also said that these days, the OTT platforms control the release dates. The producer wanted to release the film in July.

Because there are still works in progress for the movie on a very tight line, they wanted to take time to release it. But because of the OTT commitment, they have been forced to arrive on 20th June.

Meanwhile, earlier, producer Asian Suniel shocked everyone as he resigned from the post of the Telangana State Film Chamber of Commerce president with immediate effect.

Exhibitors and distributors should not interfere in Hero’s remuneration

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The Exhibitors/Distributor and Producer war has taken an ugly form in recent times. A Few Distributors also conducted a press meet, officially lambasting the attitude of Actors and Producers. A strike was also called recently to discuss the issues of the theatres, which caused a major controversy.

But one thing which looked odd was these exhibitors deciding the remuneration of the Actors. They objected to Actors receiving huge remuneration, which felt completely unnecessary. The remunerations are offered by Producers, which depend on the markets of the Actors. Sometimes these also involve factors of the OTT and satellite markets apart from theatricals.

So, the Exhibitors and Distributors must have discussions with the Producers and also question their bargaining attitude in quoting higher prices, but not deciding the remuneration of the Actors and budgets of the films.

Ram and Trivikram to team up?

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Tollywood Director Trivikram is yet to take up his next project. The Director last worked for his Guntur Kaaram starring Mahesh Babu. He made plans later to collaborate with Allu Arjun and Ram Charan. However, both the Actors are currently busy with their films, and the Director has also considered Venkatesh. This film was also confirmed officially recently.

Coming to Allu Arjun, the Actor is currently working for AA22XA6 directed by Atlee. This puts Trivikram’s directorial on hold. Ram Charan is also busy with Peddi, directed by Buchi Babu Sana. The Actor has also decided to work for Sukumar’s directorial, which is said to start at this year’s end. So, Trivikram will concentrate on Venkatesh’s film. Meanwhile, it is also learnt that after finishing Venkatesh’s film the Director may plan a film starring Ram.

Trivikram has long thought of working for a film with Ram, as he happens to be the nephew of Producer Sravanthi Ravi Kishore, who was the Producer of Trivikram’s debut, Nuvve Nuvve. So, the Director thinks this will be the right time to collaborate with Ram.

Allu Arjun’s rise without Rajamouli

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Tollywood Actor Allu Arjun is considered one of the Top Actors of the Film Industry. The Actor has also increased his popularity in recent years with his releases in other languages. It was so much so that his recent films, Pushpa and Pushpa 2 became Pan Indian blockbusters, creating a big sensation nationwide. The only celebrity who was able to pull off this feat was Director Rajamouli. ,

Rajamouli became a nationwide sensation with his Baahubali series and continued the same success again with his RRR. The Actors who starred in these films are enjoying this Pan Indian recognition with so much of help coming from Rajamouli through his films. But Allu Arjun remains the only Actor who attained a mind-blowing stardom without Rajamouli.

This is truly a remarkable achievement for Allu Arjun. He is also aiming big to create a never-before-seen phenomenon with Director Atlee. The duo has collaborated on their AA22XA6, which has been announced recently. Bollywood Actress Deepika Padukone has also officially come on board for the film to play the female lead role. There are big expectations for the film, and a huge budget has also been planned for this film.

On the other hand, Rajamouli is busy with his SSMB29, which is in the shoot stage. Allu Arjun and Rajamouli are eyeing to make their mark without collaborating officially, which is very interesting.