Prabhas and Om Raut’s Adipurush which hit screens with massive hype and buzz, has completed its theatrical to run all over the Worldwide. Openings for the film were extraordinary, but due to the poor word of mouth and various controversies, the film failed to attract audiences to theaters after the weekend. While the worldwide Theatrical rights of the film of were valued at 190Crs, the film only collected a share of 108Crs at the end of its run.
Even before the release of Adipurush there was a question in many people in the trade, industry, and audiences that what was the reason for People Media Factory, the emerging production house’s involvement in Adipurush deal and buying the rights at 160 – 170 Crores.
Because the business of Adipurush had happened around 120 Crores only. So even the buyer knew beforehand that the business will happen for 120 Crores only but still, he made the deal. The main reason is they expected Adipurush to be a massive blockbuster and overflows will come for the film, and one more reason is the People Media Factory is also involved in Prabhas and Sandeep Vanga’s Spirit.
The film, Spirit was planned with UV creations at first, but later People Media Factory entered, along with Bhadrakali pictures and T Series. The Adipurush deal includes the involvement in the Spirit movie as well, so they are officially the producers of the film, which will definitely have a massive craze because of the actor and director combo.
So the idea was they can easily cover Adipurush’s losses with Spirit’s business and profits. If Adipurush had given the workflows People Media Factory would have got a jackpot with Spirit, but the film did not give any overflows. However, still the Telugu states deal gave them Spirit movie, so they can cover everything there and likely to end up with some profits as well.
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