Suriya’s Etharkkum Thunindhavan stylized as ET is about to release on March 11. Suriya is expecting to bounce back with this film. This film is directed by Pandiraj who earlier had hits with Namma Veettu Pillai and Kadaikutty Singam, released as Chinababu in Telugu. Both became hits in Tamil. Suriya too have okayed this film considering this. But all of a sudden, theatre owners now are not interested to screen Suriya’s ET over already running Ajith’s Valimai. Well, this is shocking.
Valimai starring Ajith Kumar and Karthikeya of Rx100 fame released on February 24 achieved mixed talk amidst huge hype. The film had an earth shattering opening day and a good weekend. However this film lost pace after first weekend but picked up during second weekend with repeat audience. The film has already crossed 150 cr gross mark worldwide. It is still running in the theatres. Now it looks theatre owners are still confident about Valimai’s third weekend over ET’s release.
ET’s bookings are not so encouraging in Tamil Nadu. Exhibitors now seem not interested to screen ET over Valimai. Valimai had a strong second weekend due to the repeat audience. Star power of Ajith is helping the film. So, the exhibitors are expecting the same trend for the next weekend. It is making them think that it is not worth to replace Valimai with ET.
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