The Telangana State Film Chamber of Commerce has urged the Telangana government to review the recently issued G.O.Ms.No.77, which introduces revised classifications and cinema ticket rates for theatres across the state.
In a press note released today (August 20), the Chamber expressed concerns over the impact of the new ticket-rate structure, particularly on single-screen theatres operating in smaller towns and semi-urban areas. The new GO introduces a separate “Special Theatre” category along with revised admission rates and eligibility conditions.
Concerns Over Single-Screen Theatre Impact
The Chamber believes the changes could significantly affect the viability and sustainability of several single-screen theatres. It has requested the government to reconsider the new framework after consulting major stakeholders of the Telugu film industry.
The Film Chamber has specifically sought discussions with recognized apex film chambers, producers, distributors and exhibitors before any further clarification, modification or consequential decision is taken on the new cinema ticket rates structure.
The appeal comes amid growing discussion within the industry over theatre classification and the revised pricing system. The Chamber feels broader consultation is necessary to ensure the new structure does not adversely affect the single-screen exhibition sector, particularly theatres outside major urban centres.
Industry Awaits Government Response
The Telangana State Film Chamber has requested the government to keep the matter under consideration and convene a stakeholder consultation at the earliest. The objective is to protect the sustainability of single-screen theatres while ensuring balanced growth for the Telugu film industry.
The latest development puts the newly introduced cinema ticket-rate structure under fresh scrutiny, with the industry waiting to see whether the Telangana government will reconsider the provisions after consultations with all stakeholders.