Icon Star Allu Arjun’s Pushpa is less than a month away from its release and the business is in full swing. The makers are quoting record prices for the movie which is expected considering it is an Allu Arjun-Sukumar project.
Along with the usual business, the makers have now posed quite a unique condition to the distributors. Mythri Movie Makers which has bankrolled the project has reportedly asked the distributors to pay up the entire amount upfront. Usually, as per trade practices, half the amount is paid first and the second half is paid around a few weeks before the release. However, the maker’s condition of taking the full amount upfront has surprised many.
The makers have quoted the distributors to send across Rs 50 crore ratio to the Andhra distributors in order to seize the deal. The film’s theatrical business of all the language versions has now crossed a whopping Rs 150 crores making it the highest in 2021.
Mythri Movie Makers is bankrolling this project and Devi Sri Prasad will be joining Sukumar and Allu Arjun yet again after Arya and Arya 2 as the music director. The film features Rashmika in the lead role opposite Allu Arjun. Fahadh Faasil, Sunil, Dhananjay and Anasuya in key negative roles.
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