The business for Ram Charan’s upcoming film Peddi is reaching new heights. Directed by Buchi Babu Sana and starring Janhvi Kapoor, the movie is carrying massive craze across the globe. The overseas theatrical rights for Peddi have been sold for a staggering ₹40 Crore, one of the biggest deals ever seen in Tollywood.
Peddi vs Ustaad Bhagat Singh: The Business Gap
Ram Charan’s Peddi overseas business is three times that of Pawan Kalyan’s Ustaad Bhagat Singh. While Peddi locked a deal for ₹40 Crore, the rights for Ustaad Bhagat Singh were sold for ₹13 Crore.
While Peddi is a bigger film and high business was expected, such a large gap has surprised many. A deal of ₹20 Crore would have been fair for Ustaad Bhagat Singh, but it went for a lower price due to these reasons:
Why Ustaad Bhagat Singh Sold for Less
- Promotional Content: The promotional material for Ustaad Bhagat Singh is not performing well with the audience, leading to less excitement.
- Low Competition: Because the hype is currently low, there is not much competition among distribution circles, causing the price to drop.
Release Dates
Ustaad Bhagat Singh will release on March 26, while Peddi is sticking to its April 30 release date.
| Movie | Overseas Rights | Release Date |
|---|---|---|
| Peddi | ₹40 Crore | April 30 |
| Ustaad Bhagat Singh | ₹13 Crore | March 26 |