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Industry Hit Analysis: Super Star’s stellar comeback- Srimanthudu

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Every top star today has a number of super hits and blockbusters, but, there are some films out of these that are quite close to the heart of all. Srimanthudu is one such movie, cherished by both Super Star Mahesh Babu as well as his fans. The movie was a great display of Mahesh’s box -office stamina as well as his acting prowess. The movie defined a new sub-genre in Tollywood and laid a path for many movies. It proved that a perfect mix of message and values with commercial elements can still do wonders at the box office.

Backdrop

Srimanthudu is dearly loved not just because of its humongous success and box office numbers. It is loved because of the situations it released in and how it prevailed over them. Mahesh Babu was coming off an unsuccessful streak with Aagadu and 1 Nenokkadine failing. The expectations on Srimanthudu were heavy and Mahesh delivered it in style! The movie had a phenomenally long run and went on to become the first Telugu movie (Non-BB) to collect Rs 80 crores plus share worldwide.

The movie’s music by Devi Sri Prasad was slowly rising the charts before the release and songs like ‘Jatha Kalise’ and ‘Jaago’ had heightened the expectations. Srimanthudu was a movie that created a positive buzz right from its first look. A simple poster of Mahesh on a cycle created euphoria like never before and was positively received.

The movie finally hit the screens worldwide on 7th August to great response in urban centers and average to decent response in rural centers. A production company (Mythri Movie Makers) with their first film and a director (Koratala Siva) directing just his second film meant that the buzz and success entirely relied on the shoulders of Mahesh. The word of mouth on the movie was generally positive and Mahesh’s pull on the family audience and repeat audience played a key role in the landmark success of Srimanthudu.

Box Office

Srimanthudu did a terrific pre-release business and its theatrical rights were sold at 60cr worldwide. The movie went on to have a solid run from day one in most of the territories registered recovery within 1st week from opening to closing. It shattered a number of pre-existing records and established multiple non-Bahubali records on the way.

The Mahesh Babu starrer went on a box office rampage right from day one and became the 1st non-Baahubali film to collect Rs 20cr share worldwide on opening day. Records kept tumbling as the movie crossed the Rs 50 crore share on just day 5. By the 16th day it passed the Rs 75 crore share mark and became the non-Baahubali Industry Hit by surpassing Attarintiki Daredi.

It performed exceptionally well in the overseas market and broke many records. It grossed close to a whopping Rs 24 cr in the overseas market almost Rs 10 cr more than the previous non #Baahubali highest.

Srimanthudu was not just a Tollywood success, but a South Indian success as well. Even with just the Telugu version, it ended as the 4th highest-grossing South Indian film. The movie joined the likes of Baahubali 1, Robo, and I.

Performances

Madhi’s visuals proved to be a great asset for the movie. The movie looked rich right from the first frame and the transition from urban to the village landscape was effortlessly shown. Another plus for the movie was Devi Sri Prasad’s music. While this was not his career-best outing, Srimanthudu’s album gave some decent numbers.

Coming to the cast of the movie, Jagapathi Babu once again displayed a mature performance in the father’s role. His depiction of Ravikanth, a business tycoon trying to figure out his aloof son was truly an asset to the movie.

The other ensemble cast of Rajendra Prasad, Mukesh Rishi, Harish Uthaman, Sampath Raj and Vennela Kishore fit their characters perfectly. These roles were tailor made for the cast who each have played something similar many a times.

Shruti Haasan performed decently in a well-written role and her chemistry with Mahesh Babu was appreciated by all. The pair looked great and Shruti’s Chaaruseela worked as a great driving force for Harsha’s character arc.

The movie though entirely belonged to Mahesh Babu. It won’t be an exaggeration to say that Srimanthudu was carried on the shoulders of Super Star. Very rarely would we come across industry hits that are a one-man show. Mahesh’s Harsha was a terrific combination of a sensitive youngster receptive to society’s needs and an audacious man who can take risks for the sake of the greater good.

Mahesh’s performance as Harsha was nothing you would expect from a Super Star of his stature. He perfectly demonstrated a mellow, respectful yet daring side quite effortlessly.

The movie left an everlasting legacy with the concept of rural adoptions and grass-root level development by private entities getting popularised post Srimanthudu’s release. And there lies the true success of the movie.

Noted dubbing artist Ghantasala Ratnakumar passes away

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Senior dubbing artiste Ghantasala Ratnakumar passed away on Thursday after suffering a cardiac arrest in Chennai. Ratnakumar, the son of legendary singer, composer Ghantasala Venkateswararao developed some medical complications of late. Reportedly, Ratnakumar had kidney-related ailments and was on dialysis for several months.

Ratnakumar’s demise has sent shockwaves across the Telugu and Tamil film industries. Many people expressed their condolences to Ratnakumar’s family members.

Ghantasala Ratnakumar was a busy dubbing artist. In his career spanning four decades, he had dubbed for over 1,500 films in Tamil, Telugu, Malayalam and Hindi. He also worked as a dubbing artiste for Tamil and Telugu television serials. Ratnakumar entered the India Book of Records for dubbing for eight hours non-stop.

Sonu Sood to set up 18 oxygen plants across India

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Sonu Sood has further notched up efforts on his mission oxygen. The actor has declared that in the coming days he will be setting up 18 oxygen plants across the country.

The actor, on Wednesday released a video on his Twitter handle as to how he would like to go forward with another ambitious project of setting up 18 oxygen plants across the country.

“In the last few months we have seen that the biggest problem that we all have faced is oxygen and the unavailability of it. My team and I thought about what we should do to eradicate this oxygen problem. So, we have decided to set up oxygen plants in as many places as possible,” he said.

https://twitter.com/SonuSood/status/1402606360265584646

The oxygen plant establishment started with Andhra Pradesh (Kurnool and Nellore) and then continued with Mangalore. More of these will be coming up in Tamil Nadu, Karnataka, Punjab, Uttarakhand, Telangana, Maharashtra, Rajasthan, Uttar Pradesh, Bihar, and Madhya Pradesh. These 18 oxygen plants will cater to almost 5,500 beds.

He went on to say, “This will solve the problem of oxygen forever. We now have 750 odd oxygen concentrators which we are giving out, and they’re all for domestic usage. But the oxygen plants will keep giving oxygen for years to come. There wouldn’t be a shortage of oxygen in these areas ever again. Why wait for a third or a fourth wave or even a pandemic. These villages will get a complete flow of oxygen forever.”

Sonu Sood assures that these plants will get installed and start functioning within the next month.

Raj and DK defend Samantha for Family Man 2

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The Family Man 2 dropped in last week on Amazon Prime Video amidst rave reviews. The audience loved the comeback of Manoj Bajpai in the second season and have given a thumbs up to Samantha’s negative role. However, amidst all the positive words, this Raj and DK show has had its fair share of controversy.

First, it was the protest of Tamil groups where they claimed the content of the show was offensive to their sentiments. MDMK MP Vaiko even wrote to the central government demanding a ban on the show.

After this controversy, another issue erupted after the release. The netizens criticised toning down Samntha’s skin to play a Tamilian. They talked about how the show has confined itself to the existing beauty stereotypes. Now, the makers, popularly known as Raj and DK, have responded to why it was necessary for Samantha to look a certain way.

“It’s really the character. At the end of it, if we look down upon such things in the context of beauty by saying somebody is dark, somebody is fair, here she is a soldier. She is a warrior, a weapon, a person who is living under harsh, rough, and edgy circumstances. So, it’s like how she learnt to fight so convincingly, I don’t know if you have seen a female character fight so convincingly before, all credits to Samantha, the idea was to make her into that,” said Raj and DK.

Another Mollywood beauty making way to Tollywood

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Mollywood beauty Anu Sithara has slowly climbed the ladders and beocome a name to reckon with. The Mamangam star will be soon making her Tollywood debut opposite Rajashekar in Sekhar. Directed by Lalith, the investigative thriller has already completed a schedule of shooting in Aaraku.

Talking about casting Anu for the part, the director says the role requires the actress to exhibit a lot of maturity. “Also, it has multiple looks in various time frames, so we were very specific in what we are looking for. We need performers,” says Lalith, adding, “She’s a great classical dancer too, so I thought that aspect of her could come in handy for us.”

Explaining that he happened to see Anu’s performance in a recent Malayalam film, Lalith says, “I narrated the story over a zoom call and she liked the layers in her character. She came on board instantly.” The director also reveals that he had auditioned over 15 actresses for the part but it was the Mollywood starlet who caught his attention.

Mythri Movie Makers clarify on PSPK28

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Pawan Kalyan’s much awaited PSPK28 has kept the fans on their toes and eager for any news or update on it. Amidst the wait, a poster of the film can be seen floating around on social media with many calling it the official first look. Apart from this design, many theories on plot and storyline are also doing rounds.

Fans have expressed their love for this unofficial ‘first look’ with many even requesting Harish Shankar to present Power Star in this attire.

Amidst all this, Mythri Movie Makers, the producers of PSPK28 have come forward and released a statement on social media. The producers have stated that while it is great to see active conversations around the film, an official word will come only from them and no one else.

https://twitter.com/MythriOfficial/status/1402257605519568898

Pawan Kalyan will be joining hands with Harish Shankar after almost a decade with PSPK28. Their last film Gabbar Singh shattered many records and went on to become hugely successful. Devi Sri Prasad, who composed music for Gabbar Singh will once again be composing for PSPK28.

A true helping hand by Hombale Films

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Hombale Films, the production house backing the KGF franchise, and Salaar have taken up a noble initiative to help during the pandemic. The production house will be setting up Oxygen plants & 20 Oxygen bed facilities in the Mandya district of Karnataka.

With the film shoots being stalled and employment opportunities drying up for the crew members, Hombale Films have decided to support the entire crew of Salaar. Entire film’s crew of 150 members will be receiving Rs 5,000 each.

To all the associations within the Telugu film chamber, Hombale Films made a contribution of Rs 35 Lakh which has helped 3200 members. During the first wave, Hombale helped cine workers of Kannada for two months and they are carrying out the same initiative during the second wave too.

Anushka to romance this young actor next?

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Anushka Shetty is currently on a break and is only signing projects with unique scripts and challenging roles for her. The actress was last seen in the crime thriller ‘Nishabdam’ in which she played a deaf and mute artist. While the film failed to impress the audience, Anushka’s performance was well appreciated.

Now it is being reported that she has signed on to a new project which will have a unique plot just as she desired. As per the buzz the movie is titled ‘Miss Shetty’, which will be directed by Mahesh P who had earlier directed Ra Ra Krishnayya.

The movie will revolve around a 40-year-old woman played by Anushka who falls in love with a 25-year-old man. Naveen Polishetty is rumored to be playing the lead role opposite the ‘Bahubali’ actress. The actress will go under intense training to achieve an extreme physical transformation as she will be seen in a completely new look. The movie will be bankrolled by UV Creations.

Chiranjeevi’s vaccination drive for cine workers

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Megastar Chiranjeevi has spearheaded the Corona Crisis Charity (CCC) last year which was intended to help the film workers and small artists in distressing times. Chiranjeevi himself donated One Crore Rupees and all other actors, directors, producers made big contributions.

The ‘Acharya’ actor has been busy with a number of charitable works ever since Covid stuck. He set up the CCC to take care of the emergency needs of all the cine workers. Recently, he provided financial assistance to the family of anchor TNR. He also extended a helping hand to senior actress Pavala Shyamala who has been battling health issues along with a financial crunch.

Last year, CCC supplied 50 kgs worth of groceries for four months for nearly 40,000 workers. Now the Megastar has started a mega vaccination drive to the Telugu Film workers at his Chiranjeevi Eye & Blood Bank premises in association with Apollo 24/7.

Chiranjeevi who has been doing a lot of philanthropic activities with his Eye and Blood Bank recently also established Oxygen Banks in Andhra Pradesh and Telangana addressing the Oxygen shortage in the COVID second wave, also thousands of Oxygen Concentrators to the needy.

Kalyan Ram’s Bimbisara to release in three parts

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Kalyan Ram recently revealed the first look of his upcoming socio-fantasy thriller Bimbisara. The first look had Kalyan Ram sitting on a pile of bodies on a battlefield. Released on the occasion of his grandfather NTR’s birth anniversary, Bimbisara’s first look has evoked decent buzz.

Now it is being reported that the movie will be made in 3 parts. Reportedly, Mallidi Vashista who is making his directorial debut with this film felt that the story of this scale must be told in detail and not be shortened to fit in one film. The makers found the script to be quite interesting and see 3 parts as a viable option.

The first part is being made at a budget of Rs 40 crores and the subsequent parts will have large gaps between each other. Kalyan Ram will meanwhile move on to other films between each part of Bimbisara.

Chirantan Bhatt who composed music for Gautamiputra Satakarni will score the music for this film. Bimbisara also features Catherine Tresa, Samyuktha Menon, Vennela Kishore, and Srinivasa Reddy in key roles.