HomeMovie NewsAcharya makers opted for an early OTT release to recover theatrical losses

Acharya makers opted for an early OTT release to recover theatrical losses

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The debacle of Acharya has made the makers take a pretty hard decision. The film is already running to empty houses and seeing drops with every succeeding show. Hence the makers have decided to go for an early OTT release in the hope of covering some losses at least.

The movie has tanked at the box office and has brought massive losses in every territory for the buyers. Now, Amazon Prime Video will stream the movie this month itself. The release date will be less than three weeks from its theatrical releae much to everyone’s shock.

Acharya makers will now get an additional Rs 18 crores for opting for an early release. This action entertainer starred Chiranjeevi, Ram Charan and Pooja Hegde in key roles and Koratala Siva directed it.

See also  Koratala Siva and Mahesh Babu joining hands again?

It is on its way to becoming the biggest disaster ever in Telugu cinema. More than Rs 80Cr loss is expected, Distributors demanding compensation of Rs 50Cr to cover losses. No movie has ever recorded Rs 80Cr loss in the history of Telugu cinema.

The movie was released amidst mostly negative reviews with many terming it the weakest movie by Koratala Siva so far. Acharya’s outdated storyline and subpar screenplay ended up being its biggest drawbacks. 

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