This is one of the most common questions that are circling in the industry. People are confused about what happened to the revenue that team Acharya generated with the sale of theatrical rights, satellite and digital rights.
Before the release of Acharya, it has been said that the movie did a prebiz sale of more than 130 crores. This is just the theatrical business, there are non-theatrical rights like digital, satellite, songs, etc. which comes around 50 crore. If we calculate all of this together, the prebiz revenue comes around 180+ crore.
The budget of movie is nothing more than 150 crore including Koratala Siva’s remuneration. Either way, he was in table profit already, then from where does the movie incur these many losses? What happened to the prebiz revenue?
Why is Koratala facing these many financial issues? Well, the one answer for this is that the movie released in deficits. There are so many disasters of big heroes in Telugu Film Industry like Spyder , Agnyathavaasi, Brahmotsavam, Naa peru surya , Saaho, Vinaya vidheya rama , Sardaar Gabbar Singh. None of these producers face any financial issues.
There are some who made profits too, then why is Koratala Siva going through this financial crisis. Paying out 100 crores in loss is not an easy task, we have to see what happens further.
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