Dil Raju has long been regarded as one of the top producers in Tollywood and a dominant force in film distribution in the Nizam and Uttarandhra regions. However, the distribution landscape in Nizam has been changing rapidly, with new distribution offices opening and producers exploring alternative release strategies.
Following this development, Raju recently missed out on a few notable projects. For instance, Sihaara Entertainments has started releasing its films through Annapurna Studios in the region, which came as a setback for Dil Raju’s distribution wing. A few other films, too, have gone to different distributors, leading to speculation within trade circles that he might be losing his grip on the market. But Dil Raju appears to have other plans.
From Nizam to the Entire Telugu States:
Instead of limiting himself to just Nizam rights, Dil Raju is now reportedly going more aggressively by acquiring the entire Telugu States theatrical rights for select films.
One of the biggest moves in this direction is his acquisition of the Telugu States rights for Toxic, one of the most anticipated Pan-India films. This deal alone sends a strong message to the trade that Dil Raju is still very much in the game.
Apart from Toxic, he has also secured the Telugu States rights for Biker, starring Sharwanand, and GaayaPadda Simham, starring Tharun Bhascker.
Sources suggest that Dil Raju is also in discussions for several other upcoming films. In Tollywood trade circles, one thing is clear: writing off Dil Raju too early might be a mistake.