Prasad’s Multiplex is bringing a state-of-the-art HDR screen powered by Barco technology, marking a major upgrade for Hyderabad’s cinema experience. The iconic theater, a favorite among Telugu cinema enthusiasts, is set to reopen its renovated Screen 4 with cutting-edge projection capabilities.
HDR by Barco Technology
Prasad’s Multiplex closed Screens 3 and 4 for several days for renovations. Screen 4 now features HDR by Barco, a premium projection technology powered by patented “light steering” innovation.
The light-steering technology redistributes light across the screen. It delivers images that are over 6x brighter than traditional systems. It also retains rich details in darker scenes. This delivers greater depth, clarity, and dynamic range for moviegoers.
Barco and Prasad Film Labs launched India’s first HDR color grading facility in Chennai last year, establishing a strong foundation for premium cinema experiences.
Hyderabad Gets Two HDR Screens
Hyderabad now has two screens with HDR by Barco technology. AMB Cinemas recently renovated its Screen 1 with the same advanced cinema technology, joining Prasad’s Multiplex in offering premium viewing experiences.
Prasad’s Screen 4 features a FLAT format, while AMB Screen 1 uses Scope format, giving audiences multiple options for HDR viewing across the city.
With these upgrades, Hyderabad continues to strengthen its position as a hub for premium theatrical experiences in South India.