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LCU and PVCU: Brand boost or Brand bust?

Surya Sai
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LCU and PVCU: Brand boost or Brand bust?

Lokesh Kanagaraj created the Lokesh Cinematic Universe (LCU) starting with Kaithi, taking it to the next level with Vikram. However, Leo’s addition to the LCU has disappointed some audiences. With many characters already introduced, three films—Kaithi 2, Rolex, and Vikram 2—are officially announced, marking an ambitious lineup of projects. Despite this, Lokesh continues to expand the franchise by consistently adding more films.Now, another film has been added to the LCU:

https://twitter.com/Dir_Lokesh/status/1851300471333634127?t=RGp4otg8qUljwB7Iz6rv5A&s=19

Similarly Prasanth Varma’s PVCU, Hanuman, which was released this year, became a sensational blockbuster. With this success, PVCU has emerged as a huge brand. However, the surprising part is that Jai Hanuman, which was just announced, has now become the 7th film in PVCU

https://twitter.com/ThePVCU/status/1851599728183763425?t=DcCV1-Gc35ccRfYKmEWGlw&s=19

These continues additions will either boost or damage these brands. They are taking bigger risks, which could lead to significant rewards but could also harm the brand value.

Raviteja takes Chiranjeevi’s date

Bhuvaneswari V
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Raviteja takes Chiranjeevi’s date

The highly anticipated Chiranjeevi-starrer Vishwambhara, initially set for a Sankranti release, has now been postponed. Originally aiming for May 9th, the film’s release was pushed back again due to mixed feedback regarding its VFX showcased in the teaser. In response, the team has committed to reworking the visual effects to enhance quality, likely delaying its release until August or around the Dasara festival in 2025.

Seizing this prime summer release date, the energetic “Mass Maharaja” Ravi Teja has locked in May 9th, 2025, for his upcoming action-packed entertainer Mass Jathara, which promises to be a grand feast for his fans. Directed by Bhanu Bhogavarapu and produced by the prestigious Sithara Entertainments, Mass Jathara marks Ravi Teja’s 75th film, adding an extra layer of excitement to this milestone.

Reuniting Ravi Teja with his popular Dhamaka co-star Sreeleela, Mass Jathara is expected to deliver an exhilarating mix of action and entertainment. Backed by Sithara Entertainments, Suryadevara Naga Vamsi and Sai Soujanya of Fortune Four Cinemas are producing this high-energy project, with Srikara Studios presenting it.

The film’s visuals are set to shine under Vidhu Ayyana’s cinematography, while Navin Nooli handles the editing. Adding to the appeal, composer Bheems Ceciroleo is on board to craft a vibrant soundtrack that matches Ravi Teja’s lively on-screen persona.

Set to hit theatres next summer, Mass Jathara aims to create a true carnival-like experience for audiences, combining an entertaining storyline with Ravi Teja’s infectious energy.

Janaka Aithe Ganaka OTT stremaing details

Bhuvaneswari V
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Janaka Aithe Ganaka OTT stremaing details

Talented Telugu actor Suhas, known for his unique role selections, recently entertained audiences with Janaka Aithe Ganaka, a courtroom comedy-drama directed by Sandeep Reddy Bandla. Although the film received mixed reactions during its theatrical release, it is now gearing up for its digital premiere on Aha, where it aims to reach a wider audience. The film’s OTT debut is set for November 8, 2024, with an exciting perk for Aha Gold subscribers, who can stream it a day earlier on November 7.

https://twitter.com/ahavideoIN/status/1851492237147795599?t=IjgyXknUY3WdI4ZO55-TSQ&s=19

In Janaka Aithe Ganaka, Suhas is joined by a strong supporting cast, including Sangeerthana Vipin as the female lead, and popular actors like Goparaju Ramana, Vennela Kishore, Rajendra Prasad, and Murali Sharma, who bring their expertise and humor to the screen. Their performances add layers to the storyline, making it an intriguing courtroom drama with a comic twist.

The film’s music, composed by Vijai Bulganin, complements the light-hearted yet engaging tone of the movie, enhancing its appeal. Produced under the Dil Raju Productions banner, the project showcases Dil Raju’s commitment to supporting diverse stories in Telugu cinema.

With the digital release on Aha, there’s anticipation to see how Janaka Aithe Ganaka will resonate with OTT audiences. Will the comedy-drama connect better with viewers at home, or will it retain the mixed reception from theaters? This digital premiere offers Janaka Aithe Ganaka, a second chance to captivate Telugu cinema fans, eager to explore new genres.

SSRMB Promotions Begins

Sharat
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SSRMB Promotions Begins

SS Rajamouli is the master of both planning and execution. He promotes each of his films in a way with that they conquer Indian markets, Oscar awards, and Global appreciation. Now with his next film, he aims to conquer global markets, and with Mahesh Babu as his leading man, the anticipation about SSRMB are on the next level.

The team has been extremely silent and has not talked about the film until now. But now, Rajamouli mark promotions have started as all the script work is completed. The team is in the process of finalising the locations, and the much-awaited SSRMB project will go on sets in January 2025.

Amidst the ongoing location scouting, one picture from SS Rajamouli has put social media on fire and given Mahesh fans a much-needed boost. Rajamouli posted an image of a lion on Instagram and tagged Mahesh Babu, this post from the ace director is shaking the internet.

In the caption, the director wrote, “This is the King of the Serengeti, captured by Chris Fallows. His name is BOB Junior… Does it ring a bell?”

NBK109 CG Delays

Sharat
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NBK109 CG Delays

Balakrishna is on a a career high with hat-trick success in the form of Akhanda, Veera Simha Reddy, and Bhagavanth Kesari. His much-awaited action entertainer Akhanda 2 was launched recently and with NBK 109 with Bobby slated to release next, he has a truly explosive lineup of films.

NBK 109 is reportedly titled Sarkar Sitaram. The makers had earlier planned to release a title teaser tomorrow for Diwali. The fans had placed heavy expectations on this update. Unfortunately, this update will not be out on Diwali and the makers have confirmed the same.

Naga Vamsi in a recent media interaction confirmed that a title reveal video was planned for Diwali and it would have been an amazing feast for the fans “Unfortunately, the CG works have not been completed and we didn’t want to release any half-baked product in front of fans. I apologize for the delay but the wait will be worth it,” revealed Naga Vamsi.

Devi Sri Prasad will compose the tunes for the film while Bobby Deol will star in this project as the antagobist.

Naga Chaitanya and Chandoo Irks Allu Aravind

Bhuvaneswari V
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Naga Chaitanya and Chandoo Irks Allu Aravind

Naga Chaitanya’s highly anticipated action drama, Thandel, directed by Chandoo Mondeti, is nearing completion, with only ten days of shooting left. Set to be the costliest project of Chaitanya’s career, Thandel also stars Sai Pallavi and delves into themes of love and patriotism. Although the film will be ready for a January release, its exact launch date remains uncertain.

The movie’s producer, Allu Arvind of Geetha Arts, holds the final say on whether Thandel will join the Sankranti race, as it would face competition from two major releases: Game Changer starring Ram Charan and NBK109. Additionally, Venkatesh’s untitled film with Anil Ravipudi is also eyeing a Sankranti slot. If Venkatesh’s film decides to shift its release, Thandel could secure a prime date in the Sankranti window.

When asked about the potential Sankranti release, Chandoo Mondeti mentioned that both Allu Arvind and Naga Chaitanya might be hesitant, given the high-profile competition. However, Mondeti remains hopeful that Arvind will select a date that optimizes the film’s release potential.

At the KA pre-release event, Naga Chaitanya expressed confidence in Thandel’s success, stating, “Geetha Arts provides the best release and content, giving any actor great confidence. Arvind Garu will decide on the release date, ensuring it’s in the best interests of everyone involved.” An official announcement regarding the release date is expected soon, as fans eagerly await the updates.

Salaar 2: Audiences Fooled Again

Bhuvaneswari V
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Salaar 2: Audiences Fooled Again

The massive success of Salaar: Part 1 has left fans eagerly waiting for Salaar 2, especially with director Prashanth Neel’s powerful storytelling and Prabhas’s magnetic presence bringing in a huge response. However, Salaar 2’s production timeline has left fans in a swirl of speculation and rumors. Initially, Neel had announced his next project with NTR, which was expected to start after Salaar 1 wrapped up. Yet, as Salaar’s popularity soared, reports surfaced suggesting that Neel might simultaneously manage both Salaar 2 and NTR’s film.

The speculation intensified around Prabhas’s birthday when the Salaar team hinted at Salaar 2’s launch, although no official announcement came to confirm it. Now, recent news suggests that Prashanth Neel is fully focused on the NTR project, leaving Salaar 2 in an indefinite wait. Fans are left wondering if Salaar 2 will indeed start right after the NTR film, or if more delays are in store.

Meanwhile, Prabhas’s schedule is packed with high-profile projects, including Kalki 2 and Spirit, keeping the star busier than ever. With such an intense workload, balancing all these films poses a challenge for Prabhas as well.

No Diwali Bonus for Pawan Kalyan Fans

Bhuvaneswari V
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No Diwali Bonus for Pawan Kalyan Fans

The highly anticipated film Hari Hara Veera Mallu, starring Pawan Kalyan, has faced repeated delays, leaving fans eager for updates. Initially planned for release much earlier, the film has seen multiple postponements due to various production challenges, sparking frustration among Pawan Kalyan’s fans who have eagerly awaited his return in this period action drama.

As a grand Diwali treat, fans were expecting the release of the film’s first single, sung by Pawan Kalyan himself, which had generated considerable buzz and excitement. However, recent reports indicate that due to some pending work, the team will only be releasing a poster instead, marking yet another disappointment.

Given Hari Hara Veera Mallu’s massive budget and plans for a two-part release, the film’s promotional strategy is crucial. The production team must focus on generating hype across all language markets to secure a wider audience and maximize returns. The absence of the Diwali single release could potentially slow the film’s momentum, so an impactful poster launch is now vital to keep excitement alive.

To meet fans expectations and ensure the movie’s success across languages, consistent and strategic promotions are essential. With Pawan Kalyan’s powerful fan base, the film has the potential to create a lasting impact in Telugu cinema and beyond, but it’s essential that the makers meet expectations moving forward.

Kiran Abbavaram’s heartfelt response to trolls

Surya Sai
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Kiran Abbavaram’s heartfelt response to trolls

Kiran Abbavaram’s film “KA” had its pre-release event today which generated a lot of excitement among fans. The film’s trailer also received good response from the audience recently as well. Kiran Abbavaram while speaking has addressed about many things and what attracted mostly was his heartfelt response to the trolls.

He said that he would quit acting in films if KA becomes failure at the box office. He even demanded people what had bothered them if he stays in the film Industry. The Actor even criticised a film which made a direct troll on him. However he didn’t disclose the details of the film or the makers. These seem that the Actor didn’t take them casually.

But the Actor maintained calmness and didn’t respond in a harsh way. He appealed people to encourage films like KA as well. KA will be releasing on October 31st. The team and Kiran Abbavaram look confident about the film. So, let’s wait and see how it turns out.

Vettaiyan closing collections: Flop

Surya Sai
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0
Vettaiyan closing collections: Flop

Vettaiyan starring Rajinikanth which was released with a good festival advantage and had a decent opening at the box office as well. But the film failed to continue the momentum in a miserable way. The film lost its pace after the 1st weekend completely at the box office. Vettaiyan closing collections indicate the film attaining a flop status. Vettaiyan area wise closing collections are as follows:

  • Tamil Nadu: 100 crores
  • Karnataka: 22 crores
  • AP/TG: 21 crores
  • Kerala: 17 crores
  • Rest of India: 7 crores
  • Overseas: 80 crores
  • Worldwide: 247 crores

The pre-release business of Vettaiyan is valued at 325 crores worldwide. The recovery is only 76% of the pre-bizz value. This is considered as a flop at the box office. Rajinikanth’s star power combined with Anirudh’s mesmerizing Background Music have worked as the saving grace of the film despite it achieving not to encourage reviews.

Rajinikanth has also seemed to compensate Lyca Productions for the losses in their collaborative films in recent years. He is set to okay a film under the direction of Venkat Prabhu for Lyca Productions.

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