Mohanlal’s Empuraan still has a week to release, and the trailer is yet to be released; still, the advance bookings are going on a record-breaking note, which has never been seen before in Malayalam cinema. Especially, Empuraan’s overseas pre-sales broke records with a week to go for the theatrical release.
Mohanlal’s Empuraan Smashing Records with Advance Bookings Itself
The overseas pre-sales for Prithviraj Sukumaran’s directorial are said to be in the 900K range, which is the best ever pre-sales total for any Malayalam film till now. Within a few hours it will emerge as the 1st 1 million overseas pre-sales for a Malayalam film, and it will not end there.
It targets 1.5M-2M pre-sales at this pace. The trade is not able to predict what kind of opening it takes due to this sensational trending. Marakkar, with a 1.6M opening, is the biggest start for Mollywood overseas, and Empuraan is on track to beat this with just pre-sales alone very soon.
The trailer of L2: Empuraan is releasing tomorrow; if the trailer also clicks, then the openings will pick up much more momentum. Mohanlal’s Empuraan’s overseas pre-sales broke records with a week to go for the theatrical release, and the fans are happy that an event film for Mollywood is showing the real potential of the Malayalam box office.
The makers of L2E are doing promotions at a pan-India level, and they are expecting the movie will also make some money in other languages as well.