Boyapati Srinu and Ram Pothineni have tied up for Skanda which is going to mark the pan-India debut for both director and actor. For a movie to be a pan-India success, its performance in the Hindi market is of paramount importance. And now, the big question is if Ram and Boyapati Srinu, who are making their Hindi debuts have enough to pull the crowds to theatres.
One factor working to the duo’s advantage is that mass movies are working well in Hindi. we have witnessed it with the success of Allu Arjun’s Pushpa and more recently with Sunny Deol’s Gadar. Normally, Boyapati’s dubbed movies in Hindi do a decent job in terms of satellite rights. This time for a change, Skanda is releasing in theatres in Hindi as well.
We need to see how audiences connect to his work and how well his brand works in theatres. The Hindi rights for Skanda fetched a record deal of Rs 35Cr which includes Hindi satellite, Digital, and also theatrical rights. Even if the film does Rs 15Cr – 20Cr in Hindi theatrically that would be a big achievement for the team.
Srinivasaa Chitturi is producing this ambitious project under Srinivasaa Silver Screen. Sreeleela has been paired opposite Ram in Skanda.
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