In the film industry, when a movie becomes a big hit, the director often starts aiming for pan-India projects with very big budgets. However, only a few films succeed at that level, such as Anil Ravipudi. Most of them end up causing huge losses to producers and distributors.
Nowadays, even for regular films, directors are taking a long time for pre-production works, but Anil Ravipudi is different, as he has never wasted producer’s money and delivered continuous successful films.
Most of the directors shoot more footage than needed and later remove many scenes. This keeps the film on sets for a long time and increases the budget, putting heavy pressure on producers.
But even though he has delivered back-to-back blockbusters, Anil Ravipudi continues to work within his strengths and the strengths of his heroes. He always thinks from the producer’s point of view. He plans everything carefully during pre-production, sticks to a fixed release schedule, and shoots only what is necessary for the film. There is no waste of time or money. He also plans promotions and release dates very well, keeping producers and buyers in a safe and profitable position.
At present, the film industry is facing a serious crisis due to high budgets, the obsession with pan-India films, the decline of non-theatrical markets, and theatres struggling to survive.
At such a time, the industry needs more directors like Anil Ravipudi, the filmmakers who can bring families back to theatres and complete films within one year. If we have more directors like him, the trade and the industry will surely recover.
