Thandel, the latest love drama starring Naga Chaitanya and Sai Pallavi was released on 7th February. The film achieved good success at the box office, but it didn’t reach out to the expected range. Trade circles believe that Thandel had a bad release date.
Directed by Chandoo Mondeti, Thandel did not have any advantage on the 1st weekend and Shivaratri festival is also falling on the 3rd week which is very far. Thandel had a bad release date.
Better Release Date Could have helped Thandel’s Box Office Collections
So, instead of 7th February, Thandel should have gone for summer release or at least it could have arrived on February 13th. In that case, on the 2nd day and the 1st weekend, with the Valentine’s day advantage, the film could have 4 days extended weekend. Moreover, the 2nd week Shivaratri holiday would have helped the film.
After an extraordinary 1st weekend, the movie did not fell completely, nor it continued the same momentum. It just maintained a decent hold, even for the second weekend. If the film was released on 13th February, certainly it could have easily joined the 100 Cr club by the 2nd weekend itself.
Thandel achieved good success at the box office for sure, but it could have done more numbers with a better release date. Now the film has collected close to 85 Cr until now and to reach the 100 Cr figure, it needs a good run for another week.