Siddhu Jonnalagadda created a huge market with the Tillu franchise. Other than big-star films, very few Telugu movies have grossed over 100 Cr, and Tillu Square is one of them. After that massive success, expectations were high that Siddhu would rise to the next level, but 2025 has turned out to be a tough year for him.
Two of his films — Jack and Telusu Kada — were released this year. Jack turned out to be an outright disaster, and now Telusu Kada is also heading towards box office failure. Siddhu clearly wants to deliver a big success outside the Tillu franchise, but that hasn’t happened yet.
He definitely needs to score a solid blockbuster with a non-Tillu film. Going forward, Siddhu must be cautious with his story choices; otherwise, he might risk falling into a lower phase in his career.
Many heroes deliver huge blockbusters but fail to maintain consistency — that’s where the struggle begins. Siddhu needs to learn from this pattern and come up with a story that truly connects with the audience.
The one positive takeaway from Telusu Kada is Siddhu’s performance — critics and audiences have appreciated his acting. While Jack faced criticism for showing Siddhu in a Tillu hangover, he managed to overcome that in Telusu Kada. Now, the next big step is to deliver a strong box office comeback.