Venkatesh’s Sankranthiki Vasthunam’s OTT and Television rights have turned out to be a big jackpot for Zee Group. Out of the three Sankranthi releases that include Game Changer and Daaku Maharaj, it was this Anil Ravipudi project that turned out to be a winning blockbuster in Sankranthi race. Game Changer signed with Prime Video and Daaku Maharaaj signed the digital deal with Netflix.
Zee Group signed Sankranthiki Vasthunam way before its release for a pretty sweet deal and decided to stream the film simultaneously for its OTT and Television premiere. The film has done exceptionally well on both mediums.
The comedy entertainer has now crosseed 400 Million streaming minutes in Zee 5 , making it one of the most watched film in Zee 5 already. It earlier surpassed other Tollywood blockbusters like RRR and Hanuman during its initial week.
This Venkatesh, Aishwarya Rajesh, and Meenakshi Chaudhary starrer is also getting a good response from other languages’ audiences, too. Normally, Anil Ravipudi films receive some criticism after OTT release. But this film is getting a very good response on OTT.
After this film, Anil Ravipudi and Venkatesh will join again for Malli Sankranthiki Vasthunam next year. The film will be released on 2027 Sankranthi, and it will have the same cast and crew as its first part