It appears like we will get to see more Tollywood stars and directors featuring in anti-drug awareness videos in the coming days. Mega Star Chiranjeevi recently uploaded a similar video and Telangana Chief Minister Revanth Reddy appreciating this move has stated that producers who will seek ticket hikes might have to follow Chiranjeevi’s initiative.
He directed the officials to set a pre-condition to filmmakers to provide a video of one or two minutes duration to the government to promote awareness on drugs and cybercrime when they approach the government to hike ticket prices.
The video can be made with the same cast who acted in the film for which permission to hike ticket prices is sought, said Revanth Reddy.
He said he agrees that films are made with an investment of crores of rupees but drugs are a societal problem, he said. Filmmakers should give back to the society, he said. He instructed that cinema theatre owners should screen short-duration films free of cost before beginning the film screening to promote awareness against drugs and cybercrime.
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