Vijay Deverakonda has a unique energy surrounding him and always produces an intriguing aura. For the past few years, he has been attracting a lot of attention with his interviews, film events, speeches, or even his dressing sense. These things are now being utilized as a major draw for his upcoming movie Kushi. There’s been a tremendous buzz around the movie now. Because of his craze in the trade, In terms of pre business, Vijay Deverakonda is miles ahead of his competitors now.
Vijay’s recent film, Liger did a record pre business in tier 2 Heroes, and it ended up as a massive disaster. However, the result of the film did not affect Vijay Deverakonda as his upcoming film Kushi has been sold at record prices.
The Andhra area’s business is done at 20Cr ratio, while Nizam is valued at 15Cr. Total Telugu states business is more than 40Cr and Overseas is valued 7Cr. The overall worldwide pre business will be around 52Cr, and non-theatrical rights have also been sold at bigger prices already.
This is the second film of Vijay Devarakonda to do 50Cr+ theatrical business and other tier 2 heroes do not even have one 50Cr+ theatrical business film, which puts Vijay Deverakonda miles ahead of his competitors in terms of pre business.
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