Puri Jagannadh and Ram’s much-awaited Double Ismart hit the screens yesterday amidst great expectations. The first part Ismart Shankar’s success added further hype to this film. Along with that, an Independence Day release meant that the film had everything going well for it. All that this Puri Jagannadh film needed was a decent talk which, unfortunately, didn’t happen. Here’s a detailed breakdown of Double Imsart First Day collections.
Double Imsart First Day collections
Nizam: 2.1 Cr share
Ceeded: 0.7 Cr share
Andhra [6 Territories]: 2.5 Cr including hires
Total Telugu states 5.3 Cr share
Including GST 6 Cr+
The total worldwide day 1 collections stand around Rs 7 crores. This is a pretty poor show considering the hype the film had managed to create. The bookings for Day 2 also are not showing a positive trend. Coming to the overseas markets and the rest of India, the numbers are very poor. Compared to Double Ismart, Pursi’s previous film Liger took a better start in Hindi. Double Ismart had a disastrous start in Hindi.
Double Ismart Breakeven
Double Ismart’s theatrical rights are valued at RS 54 Cr. Day one brought in just 13% recovery and with Day 2 bookings being poor, all eyes are on Saturday and Sunday. If the film doesn’t see a miraculous jump over the next two days, then achieving a breakeven would be quite tough for the film.
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