Allu Arjun’s Pushpa 2 is undoubtedly the most awaited film of Indian cinema. The craze for this film is on par with Baahubali 2 and KGF 2 in all languages. The massive success of the film in the Hindi market has opened newer avenues and Sukumar and co. want to cash in on this craze and give an output that will surpass everyone’s expectations.
Because of these expectations, Pushpa 2 is on its way to a record business for an Indian film. The team is quoting record prices everywhere and this has raised a question if Pushpa 2 can achieve 1000Cr business for producers. The film’s non-theatrical business [Digital + Satellite + Audio ] rights are expected to be in the range of 350Cr. From Telugu states, makers are expecting around 200 Cr.
From other south markets such as Tamil Nadu, Kerala and Karnataka, the combined business is expected to be around 80Cr. This means that the total trade from south India will be in the range 275Cr – 300Cr. Coming to the overseas market, the Mythri Movie Makers are quoting around 100Cr.
And in the north Indian market, where Pushpa 2 has huge potential, the makers are expecting very big numbers almost in the range of KGF2 and Baahubali 2. If Pushpa 2 delivers on its hype and collects 500Cr nett in Hindi, then the producers will achieve the 1000Cr mark from all the rights, business, and collections of the film
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