Covid posed many challenges to every business. And film industry is one of those businesses that was much impacted. With the new initiatives and strategies, the face of the film business has completely changed. Along with the challenges that Covid posed, OTT platforms and new ticket hike issue are also playing vital role in Telugu cinema theatrical business.
Though the big films survived or even conquered the box office, it is small and medium budget films that are impacted. OTT platforms are one of the main reasons for the tough times of Telugu cinema. OTT platforms either directly or indirectly effecting the theatrical business. Ante Sundaraniki and Virata Parvam are the latest examples that effected due to OTT.
The release of big budget movies on OTT is having a huge impact on small budget movies’ theatrical business. Ante sundaraniki has turned out be a huge disaster as people felt that we can watch it in OTT because of it WOM. Now the bookings of virata parvam are also very poor. The team has done very aggressive promotions and events but still failed to get good advance bookings.
We are hiring passionate and enthusiastic content writers who can create original stories. If you are interested in full time, part time or freelancing, email us at jobs@tracktollywood.com. You need to work a 5 hour shift and be available to write articles. Kindly include your sample articles. Applications without sample articles will not be encouraged.
