Salaar vs Dunki is probably the biggest clash in Indian cinema in recent times. On one hand, we have Prashanth Neel and Prabhas bringing a combination of the Brand KGF and Brand Baahubali. On the other hand, we have Shahrukh Khan and Raj Kumar Hirani who have introduced 200 to 600 crore clubs in Bollywood and have 4 industry hits between them. On top of this, SRK is in golden form with 2 back to back 1000 crore grossers this year.
This is a much-anticipated clash and it looks like Salaar is benefitting majorly from this. Competition indeed affects the collections of the movie as each film eats into the other film’s box office. But, at the same time, competition also helps to create massive buzz on the film. Recently we have seen that when stars are clashing, it will provide great publicity. The same has happened for Salaar which undoubtedly has a huge buzz in south India.
But the same can’t be said about North where Shah Rukh and Raj Kumar Hirani are a much bigger brand. While Prabhas and Prashanth Neel are known faces in the north market thanks to Baahubali and KGF, their track record can’t guarantee a bumper opening and we have seen this happening in the case of RRR which got a relatively small opening in Hindi and later with positive WOM it did decently.
But for Salaar, the movie has now huge buzz in Hindi belts too as the competition with Dunki has made huge headlines and got the audience’s attention. The Salaar vs Dunki discussions have captured everyone’s attention and all eyes would now be on December 21st and 22nd and the following Christmas weekend to see who emerges victorious.
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