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Summer stroke for Tollywood and Kollywood

Summer has traditionally been the best season for Tollywood as well as Kollywood as the summer will have festival holidays and lead to good theatrical runs for movies and overall good business for exhibitors. After Sankranti, exhibitors eagerly look forward to Suumer as the festival in February and March usually see a slight drop and there’s a dull period. It is from March end to June 1st week, that theatres will have good audiences.

This is the reason big films chose summer mostly for their release. In Telugu, Devara was announced for April while Kalki was announced for May. Dubbed films like Indian 2, and Kanguva and Rajinikanth’s next were also announced for summer. Apart from these, many more medium-budget films have been announced so trade expected this summer will be good for theatres.

But now Devara has officially been postponed and there is no clarity on Indian 2 release date. Even Kanguva has moved to the year-end release. Rumours suggest that Kalki has a high chance of postponing its release. If it is postponed, there will be no big release in Tollywood as well as Kollywood this summer.

Kollywood circles expected Indian 2, Kanguva, Thangalaan, Vijay, and Ajith’s film for summer, and no movie is likely to release in summer. Tamil Nadu theatre owners already facing tougher times with many theatres are getting shut down. This will be a big challenging period for them

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