Covid has made a total mockery of the plans made by industries across the world. Tollywood too is not unaffected by this and the business adjustments of a number of Tollywood biggies are proof of that.
Take the case of movies such as Akhanda, Pushpa and Shyam Singha Roy. All these films are some of the most ambitious and career-highest budget movies of their respective heroes. However, Covid and the scenario that preceded it has left a massive impact on these films.
The theatrical business of these Tollywood biggies is now reduced by at least 30%. And a trade deficit seems to be the most likely scenario if this situation continues.
Not just in AP, the situation seems to be the same in Nizam as well. Distributors are not ready to take risks and are quite wary as recent films did not generate much revenue.
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