Normally, strong, content-driven movies work well in Kerala, irrespective of language. However, Dhanush’s latest film, Kuberaa, directed by Sekhar Kammula, fails to do well in Kerala.
Somehow when any Tamil hero joins with a Telugu director, it is not working in Kerala. Dhanush, for the first time, joined hands with a Telugu director for the movie Sir [Vaathi], which did well in all areas and collected more than 100 Cr gross worldwide.
However, in Kerala, Vaathi/Sir collected just around 1 Cr and emerged as a failure at the box office. Now, the same happened with Sekhar Kammula’s Kuberaa.
On its 1st weekend, the social drama collected a very huge number of 80 Cr gross worldwide. But in Kerala, the film could gather just around 75 L and did not see any jump on the weekend as well.
Kuberaa fails in Kerala, and at this pace it will close under 1.5 Cr mostly and could close its run with a number less than that.