Despite its pre-release anticipation, ‘Kanguva’, one of the most anticipated films of 2024, fell short of fan expectations. The picture, directed by a recognized team, received a lot of interest prior to its theatrical premiere, but it underperformed both critically and economically. With an unimpressive box office performance, the producers have apparently chosen to put the film on OTT earlier than intended.
According to recent speculations, ‘Kanguva’ will launch on Amazon Prime Video this month. Traditionally, films have a 45 to 60-day window between theatrical release and digital streaming to optimize box office revenue. However, due to the film’s poor reception in theaters, this timeline is being considerably shortened.
Now its official ‘Kanguva’ will be available for streaming on Prime Video from December 8. Despite the film’s underperformance, ‘Kanguva’ remains a topic of discussion, especially for its grand scale, visually stunning sequences, and the star-studded cast. The early OTT release is anticipated to draw attention from viewers curious to see what the film has to offer.
With ‘Kanguva’ heading to OTT earlier than expected, it will be interesting to see how it performs on the digital platform and whether it gains a better reception from the streaming audience.
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