We are just 2 weeks away from Kalki 2898 AD’s release with everyone waiting eagerly to see what wonders it will do at the box office. Normally for most of the big star pan-India films, the producers will be in a safe position with pre-release business and other rights bringing them to safety and the project’s success or failure mainly impacts the director. Even the directors can brush it off and start the next project without worry as we have seen in several recent cases.
But Kalki 2898 AD is different and a lot is riding on Aswini Dutt and Nag Ashwin. While the film is crucial for Prabhas and other stars, it’s equally so for people behind the screens. Here are five reasons why Kalki 2898 AD must fire at the box office.
- Kalki 2898 AD is made on a massive budget. All theatrical release is owned by producer Aswini Dutt. So there is huge risk involved with this model.
- The movie is a multi-part film, and some portion of part 2 is also completed. In order to build some interest for the second part, this film has to become a huge success.
- Touching the Ithihasas: It is an extremely risky task as the audience’s religious sentiments may get hurt if anything is depicted incorrectly. This is a big task for Nag Ashwin as we all saw what happened recently with Om Raut for not portraying the Ramayan correctly.
- Save the theatres: Tollywood buyers and exhibitors are in serious need of a big film to work and are looking for theatres to be filled with the audience. The last 2 months have been bad due to elections and smaller films not working well and they have invested heavily for Kalki.
- Prabhas needs pan India success: After the Baahubali series, Prabhas’ stardom saw a meteoric rise. But, he has not seen another clean pan india blockbuster since then and no film has worked in all languages. Saaho worked well in Hindi and Salaar worked decently in Telugu. But there is no perfect blockbuster for him.
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