Empuraan is setting new benchmarks for Mollywood films in advance bookings. The rage started with overseas advances. The overseas advances opened a few days before, and it created many benchmarks. It became the first film to cross 1 million, 1.5 million, 2 million, and 2.5 million; it now heads for another benchmark, 3 million. The biggest opener for Mollywood is 1.6M in overseas, and Empuraan broke this with a 1 million margin already with presales alone.
In India, the advances were opened 2 days back, and it creates benchmarks in advances for not only Malayalam films but an Indian film too. In the first 24 hours of advance bookings, it sold more than 625K tickets on Book My Show at peak hour; it sold 96K tickets. Both are benchmarks for Indian cinemas pre-bookings on Book My Show. Within 2 days of bookings, the film already became the biggest opener ever for Mollywood in India as well. here is the Track Tollywood exclusive advance bookings report of opening day as on 23rd march 4pm
| Tracked Shows | 3,681 |
| Bookings Gross | 10,50,04,746 |
| Total Gross | 18,34,16,747 |
| Admits | 5,62,090 |
| Occupancy | 58% |
Empuraan Box Office Opening
This is the 1st time a Mollywood film has opened with a double-digit start in India; Empuraan achieved this in pre-sales alone with 4 days of release. The total worldwide advances for opening day, including fan shows, go past 35 Cr. The previous highest was 20 Cr. Empuraan is set for a 55 Cr opening as per this trend. A huge difference between the previous biggest and Empuraan openings.
Empuraan Telugu
Even though the Lucifer Telugu remake film Godfather did not work well at the box office and the remake has many changes over the original version, which also contributed to the box office disappointment. But the Empuraan teaser and trailer have created good anticipation in Telugu audiences too.. Dilraju is releasing the film in Telugu. The film is hitting screens on this Thursday, 27th March. The movie censored with 3 hours runtime.
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