Mouli Tanuj Prasanth’s Donga Naa Koduku (DNK) has made a strong start at the box office, even though the reviews haven’t been favourable. The film’s collections grew show after show on its opening day, and it has opened better than Mouli’s breakout hit Little Hearts.
DNK Day 1 Box Office
India (tracked gross): Nearing ₹2 Cr
Worldwide (expected): ₹3.5 Cr+
Growing Show After Show
The most encouraging sign for DNK is the trend. Collections grew with every show through the day, from the morning shows to the evening and night shows, despite the unfavourable reviews.
That kind of trend usually comes from audiences who turn up for the star, not the reviews, and it shows how much brand value and box office pull Mouli has built in a short time.
Better Than Little Hearts
Little Hearts made Mouli a star with youth audiences, and it went on to become one of the most profitable small films of its year. DNK has now opened bigger than that film, a clear sign that Mouli’s fan base has grown.
Strong Overseas Too
DNK has also opened well overseas, which takes its expected worldwide opening to the ₹3.5 Cr+ range.
The Real Test Ahead
The opening is strong, but the weekend will be the real test. With unfavourable reviews, DNK will need its audiences to keep turning up through Saturday and Sunday. If the show-by-show growth continues, Mouli will have another success on his hands.
Actual figures may vary slightly, but not by much.
