Rajinikanth’s much-anticipated film Coolie has already made headlines by creating history in the overseas market, even before its theatrical release. The North America theatrical rights for Coolie have been acquired by Prathyangira Cinemas for a staggering ₹30 crore, marking the highest-ever deal for a Kollywood film in the region. This surpasses all previous benchmarks, including Jailer, which grossed an impressive $7.2 million and held the title of the top-performing Tamil film in North America.
For Coolie to achieve breakeven, the film now needs to rake in over $7.5 million — a tough milestone, especially with the release of War 2 around the same time. However, trade circles are confident that the combination of Rajinikanth’s u star power and the movies mass appeal will break all the records.
Industry experts believe that Coolie has the potential to become the first Tamil film to cross the $10 million mark in North America, provided it receives strong positive talk after the release. With tremendous hype and solid pre-release business, Coolie is not just a film — it’s an event that could redefine the market for Tamil cinema in the international arena.
