Mahesh Babu’s recent re-release, Khaleja, worked well at the box office, and his fans are eagerly waiting for his birthday re-release. However, Athadu Re-Release faces heat from new films.
Certainly, Superstar Mahesh is the biggest star when it comes to re-releasing films. As said above, his latest re-release, Khaleja, is a huge blockbuster, and his Murari still stands as the biggest grosser in re-releases.
Athadu Re-Release falls on its 20th Anniversary and Mahesh’s 50th Birthday
One of the classic films of Mahesh’s career, Athadu’s re-release was announced on his landmark 50th birthday, which also adds another occasion, i.e., the 20th anniversary of the film, directed by Trivikram.
As Athadu has a huge fan base, it is expected to work very well upon its rerelease. But now with continuous fresh releases next month, it will definitely have an impact.
Mahesh Babu’s Athadu Re-Release will be affected by New Films
Mahesh Babu’s Athadu Re-Release faces heat from new films. From July 24, there are continuous releases of biggies, with the first one being Pawan Kalyan’s Hari Hara Veera Mallu.
Kingdom, War 2, Coolie, and Mandass Jathara are also set to release between the period of the end of July and the end of August.
So, the re-release of Athadu will have an impact on screen count, and finding big audiences for a re-release when multiple new films are getting released will also be very tough.
Most middle-class audiences cannot spend money on multiple films at a time.
In a normal scenario, also, the re-releases work big in the dry period, but from the end of July, the theaters will be heavily crowded with biggies.
